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AUSTRALIA'S CANNABIS TELEHEALTH CIRCUS: Inside the Startup That Gave 12,000 People Weed—With Less Oversight Than a Toaster Warranty

  • Writer: Kyle Kurtz
    Kyle Kurtz
  • May 23
  • 3 min read

Updated: 6 days ago



By Boof du Jour Global Field Team


SYDNEY, AUSTRALIA — In a country where you still can’t legally buy a fucking vape with nicotine, a single doctor just prescribed high-THC cannabis to nearly 12,000 patients—in six months—through a booming industry of telehealth weed mills that make pill-pushing look like a yoga retreat.


This isn’t a fringe operation in the outback. This is Australia’s rapidly corporatizing “medicinal cannabis sector,” where pop-up clinics, shell corporations, and digital-only pharmacies are monetizing chronic pain, anxiety, and “feeling a bit off” at a scale that would make Purdue Pharma jealous. Powered by loose regulation, a government asleep at the wheel, and an endless supply of VC-backed hustle bros, the country’s cannabis approval process has turned into a paid subscription model for THC. “I got my script while taking a shit,” says Tom (not his real name), a 22-year-old from Brisbane. “Filled out two drop-downs and said I couldn’t sleep sometimes. They gave me 30 grams of high-THC flower and a coupon for next time.”


WELCOME TO THE GREEN GOLD RUSH


No Exams. No Records. No Real Oversight. Just Profits.


In 2024, Australia’s cannabis market quadrupled in size, projected to hit $1 billion in sales by the end of 2025. On paper, it’s still a tightly controlled “medicinal-only” system. In practice? It’s a pay-to-play symptom simulator where approval odds hover somewhere between “did you pay?” and “are you breathing?”


The worst offender? A single licensed doctor, reportedly tied to multiple telehealth operations, who issued 12,000 high-THC scripts in under six months. According to a leaked compliance report, that averages to one patient every 2 minutes during business hours—with no breaks. The report included an internal note titled “Speed Is Empathy.” “The approval software was designed by ex-Salesforce guys,” said one anonymous former product manager. “It was built to maximize throughput, not care. We A/B tested sympathy versus urgency. Urgency converted better.”


THE CLINICS: REBRANDING FRAUD AS CARE


Companies like Cann I Help, NectarMed, and MyClinic420 (yes, that’s real) operate with all the soul of a payday lender wrapped in eucalyptus-scented UI design.


Most sites offer “appointments” under $100, often refunded with a purchase. Some feature AI intake forms, where patients just select symptoms from a dropdown menu.Insomnia? Boom—25% THC flower.Back pain? Here’s a vape and a bonus tincture.Anxiety? That’ll be five grams and a free rolling tray.


One whistleblower shared screenshots of an internal Slack thread where clinic staff joked about “approval speedruns” and traded memes of Koalas hitting bongs titled “Patient Assessment Complete.”


THE REGULATORS: HIBERNATING IN PUBLIC


The Therapeutic Goods Administration (TGA), Australia’s version of the FDA, has issued over $2.3 million in fines in the last year to clinics for “unlawful advertising” and non-compliant prescription practices. That sounds like action—until you realize the top offending clinics are still open, still prescribing, and still running Facebook ads that say 'Chronic Pain? Get Chronic Fast.'


Meanwhile, the Australian Health Practitioner Regulation Agency (AHPRA) put out a joint statement in June 2024 warning about the “risks of prescribing without proper assessment.” That was six months—and likely 20,000 prescriptions—ago.


“We take these allegations very seriously,” said one AHPRA board member, “and we’ll continue to investigate… provided we’re not on leave.”


PATIENT HARM? IT’S A FEATURE, NOT A BUG


Several patients reported experiencing psychosis, paranoia, and suicidal ideation after being prescribed high-THC products without proper follow-up. In one case, a teen with a diagnosed anxiety disorder was given two separate scripts for 30% THC flower and concentrates—after a 5-minute online consult.


One mother told ABC News she had no idea her 19-year-old son had access to legally prescribed cannabis until he had a panic attack so bad he was hospitalized. The prescription was issued by a doctor in another state she had never heard of.


“It’s not medicine,” she said. “It’s Uber Eats with trauma.”


INSIDE THE BUSINESS MODEL:


A pitch deck from one cannabis clinic startup reviewed by Boof du Jour includes the following slides:

  • “Frictionless Prescriptions = Frictionless Profit”

  • “From First Click to First Dose in Under 24 Hours”

  • “Projected 10x Return on Chronic Pain Leads”

  • “Partnering With Influencers to Normalize Medication (and Drive Repeat Spend)”

Their tagline? “Therapy is Expensive. Weed is Immediate.”


CONCLUSION: THIS ISN’T MEDICAL, IT’S RETAIL


Let’s be clear—this isn’t about access to cannabis. This is about turning mental health symptoms into marketing funnels, doctors into drop-down menus, and regulators into hashtags. The Australian cannabis telehealth boom is what happens when a country legalizes weed without legalizing honesty.


It’s startup brain mixed with pharma greed—and no one is paying attention because they think "medicinal-only" means safe.


But when your national policy can be gamed by a Shopify theme and a Squarespace calendar? That’s not a healthcare system. That’s a scam with a prescription pad.


Boof du Jour will continue monitoring this circus until someone unplugs the servers—or until a koala sues for malpractice. Whichever comes first.

 
 
 

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